Cool Kids Announced for Dew Tour Headliner at Breckenridge

03 December 2010
THE COOL KIDS TO HEADLINE CONCERT AT THE RIVERWALK CENTER IN BRECKENRIDGE, COLORADO DURING THE WINTER DEW TOUR’S NIKE 6.0 OPEN  
Burr Ridge, Ill. – Dec. 3, 2010 – Midwest hip hop group, The Cool Kids, will perform live during the Winter Dew Tour’s Nike 6.0 Open at the Riverwalk Center in Breckenridge, Colo. on Friday, December 17th with tickets starting at just $20. Opening act, The Knocks, will kick off the two-hour concert at 7pm. The live show is part of the Winter Dew Tour’s season-opening event which features competitions with the best snowboard and freeski athletes in both slopestyle and superpipe disciplines. The four-day event takes place December 16-19, 2010 at Breckenridge Ski Resort.
 
The Cool Kids have proved to be both an internet and live show phenomenon. The duo of Mikey Rocks and Chuck Inglish met in mid-2005 after Mikey came across some of Chuck’s beats online and liked what he heard. Upon meeting in their Chicago-area homes, the duo began releasing material on their MySpace page and on MP3 blogs. In 2007, The Cool Kids began to receive press attention in the local Chicago scene and were invited to play at Pitchfork, one of the city’s major summer music festivals. This led to a spot at New York’s CMJ Music Marathon and an opening spot on M.I.A.’s solo tour. That same year The Cool Kids signed to Chocolate Industries and released their debut EP, The Bake Sale, in January of 2008. The group released its first album, When Fish Ride Bicycles, in 2009.
 
Concert openers, The Knocks, are based out of the Lower East Side of Manhattan and have emerged as a force to be reckoned with in the world of music production. Consisting of Ben “DJ B-Roc” Ruttner and James “JPratt” Patterson, The Knocks are named in reference to the early days of their production career when complaining neighbors would knock on the walls and ceilings while they worked out of their home studios. The duo later upgraded to Heavy Roc Music studio in Chinatown, where they are making names for themselves by finding and developing talent as well as remixing major artists.
 
Tickets start at $20 and are available at the Riverwalk Center Box Office. Five dollars of every ticket purchased will be donated to SOS Outreach, a Vail Valley-based nonprofit organization that builds character and self-esteem in youth though outdoor activities and the SOS curriculum. More information can be found at sosoutreach.org. For additional concert and Winter Dew Tour event information, visit allisports.com.
The complete schedule of events for the Nike 6.0 is as follows:
 
Thursday, December 16thFestival Village Opens at 8:00am
9:30AM – 1:00PM          Snowboard Slopestyle Men Open Qualifiers
10:30AM – 1:30PM        Freeski Superpipe Men Open Qualifiers
2:15PM – 4:00PM          Snowboard Slopestyle Women Open Qualifiers
3:00PM – 4:00PM          Freeski Superpipe Women Prelims
 
Friday, December 17th – Festival Village Opens at 8:00am
10:00AM – 10:45AM      Snowboard Superpipe Women Prelims
10:30AM – 12:30PM      Freeski Slopestyle Men Prelims
11:05AM – 12:30PM      Snowboard Superpipe Men Prelims
2:00PM – 4:00PM          Snowboard Slopestyle Men Prelims
2:30PM – 4:00PM          Freeski Superpipe Men Prelims
7:00PM – 9:00PM          The Cool Kids/The Knocks Concert at Riverwalk
 
Saturday, December 18th – Festival Village Opens at 8:00am
9:00AM – 9:40AM          Snowboard Superpipe Women Final
10:00AM – 11:00AM      Snowboard Superpipe Men Final
11:00AM – 12:00PM      Snowboard Slopestyle Women Prelims
12:00PM – 12:40PM      Freeski Superpipe Women Final
1:00PM – 2:00PM          Freeski Superpipe Men Final
2:00PM – 3:30PM          Freeski Slopestyle Women Prelims
 
Sunday, December 19th – Festival Village Opens at 8:00am
10:00AM – 10:40AM      Snowboard Slopestyle Women Final
11:00AM – 12:00PM      Snowboard Slopestyle Men Final
1:30PM – 2:10PM          Freeski Slopestyle Women Final
2:30PM – 3:30PM          Freeski Slopestyle Men Final
 
***SCHEDULE SUBJECT TO CHANGE***
 
The complete 2010-11 Winter Dew Tour schedule is as follows:
 
Event                                       Date                 Location
Nike 6.0 Open                           Dec. 16-19        Breckenridge Ski Resort – Breckenridge, Colo.
Winter Dew Tour Killington         Jan. 20-23         Killington Resort – Killington, Vt.
Toyota Championships              Feb. 10-13        Snowbasin Resort – Ogden, Utah
 
Entering its third season, the top athletes in the world will take part in the 2010-11 Winter Dew Tour, all competing for the highly coveted Dew Cup that will be awarded at the Toyota Championship at Snowbasin Resort in Ogden, Utah. The 2009-10 Dew Cup champions include Andreas Hatveit (Freeski Slopestyle), Jossi Wells (Freeski Superpipe), Jamie Anderson (Women’s Snowboard Slopestyle), Sage Kotsenburg (Men’s Snowboard Slopestyle), Kaitlyn Farrington (Women’s Snowboard Superpipe), JJ Thomas (Men’s Snowboard Superpipe).
 
 
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Winter Dew Tour
The Winter Dew Tour consists of three major, multi-sport events spanning across the country, with a cumulative points system, and a $1.5 million competitive purse.  Each event features snowboard (superpipe and slopestyle) and freeskiing (superpipe and slopestyle).  At season’s end, the overall point’s leaders are crowned year-end champions and awarded the prestigious Dew Cup. As part of an Alli property, key lifestyle elements compliment the competitions at each Tour event including the Festival Village, specialty competitions, and live cutting edge music. The Winter Dew Tour is broadcast live on NBC Sports with additional competition and lifestyle broadcasts on MTV, MTV2 and USA.  The Winter Dew Tour is also distributed on Fuel TV, Universal HD, and internationally on Eurosport, Fox Australia and Extreme Channel. Current Winter Dew Tour partners include Mountain Dew, Toyota, Nike 6.0, Verizon, MATADOR Beef Jerky, Power Bar, Paul Mitchell, Ball Park and National Guard. For more information, visit www.Allisports.com.
 
Alli, the Alliance of Action Sports
Alli, the Alliance of Action Sports, is a global business that encompasses national and international action sports tours and events, multimedia production, and a consumer-facing lifestyle brand. The Alliance includes: the Dew Tour, Winter Dew Tour, Lucas Oil AMA Pro Motocross Championship, King of Wake series, and the Gatorade Free Flow Tour. Alli Productions, which creates original content, produces and presents content with partners and distributes Alli content through a variety of channels. Alli is owned by NBC Sports and MTV Networks. More information can be found at www.Allisports.com.
 
NBC Universal
NBC Universal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Formed in May 2004 through the combining of NBC and Vivendi Universal Entertainment, NBC Universal owns and operates the No. 1 television network, the fastest-growing Spanish-language network, a valuable portfolio of news and entertainment networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBC Universal is 80%-owned by General Electric, with 20% controlled by Vivendi Universal.
 
MTV Networks
MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 150 channels worldwide, owns and operates the following television programming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, LOGO, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, THE N, VH1 CLASSIC, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 300 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.
 
For Immediate Release

For further information:
Alli, Alliance of Action Sports
Nicole Mancuso: (630) 908-6308
 
Katie Trotsky: (630) 908-6343
katietrotsky@allisports.com    

About Vail Resorts
Vail Resorts, Inc., through its subsidiaries, is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resort properties of Vail, Beaver Creek, Breckenridge and Keystone mountain resorts in Colorado, Heavenly Mountain Resort in the Lake Tahoe area of California and Nevada, and the Grand Teton Lodge Company in Jackson Hole, Wyo. The Company's subsidiary, RockResorts, a luxury resort hotel company, manages casually elegant properties across the United States and the Caribbean. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and the consumer website is www.snow.com.

Contact(s)

Kristen Petitt Stewart

Senior Manager of Communications
Email: kpetitt@vailresorts.com
Phone: (970)453-3210
 
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