Breckenridge Ski Resort Announces Schedule for Annual Spring Fever Festival March 17- April 15, 2012

06 February 2012
For Immediate Release                   
                         
Breckenridge Ski Resort Announces Schedule for Annual Spring Fever Festival
March 17- April 15, 2012
 
·      Biggest Spring Celebration in Rocky Mountain Region
·      Last Chance to Celebrate Snow & Sun Before End of Ski Season
·      Breck Boasts Best Snow Quality in Spring
·      Month-Long Series of Events for All Ages On Mountain and In Town
 
BRECKENRIDGE, Colo. – Feb. 6, 2012- Breckenridge Ski Resort announced today the schedule of events planned for this year’s Breck “Spring Fever” month-long festival, which will feature a series of events taking place from March 17 to closing day, April 15, 2012, both on the mountain and in town.
 
Spring Fever, presented by Cadillac, will take place throughout Breck as the town and mountain welcome visitors to one of the best times of the year for skiing and riding. Spring in Breck is widely known for having the best snow in Colorado, along with sunny bluebird days, special events, and great deals for guests from around the world. There’s no better way to send off the season than with Breck’s Spring Fever festival.
 
“We’re very excited to announce this year’s lineup of Spring Fever festivities,” said Kieran Cain, Breck’s director of marketing. “Last year’s inaugural season of the festival set the bar high for providing the best spring party in the Rocky Mountains for our guests, and we’re looking forward to taking our month-long celebration to an entirely new level this year to coincide with this historic Breck 50th Anniversary Season.”
 
Breckenridge Ski Resort launched Spring Fever last year to celebrate and embrace the biological change which occurs in humans as the seasons switch from winter to spring. Wikipedia defines spring fever as: “A term applied to several sets of physical and psychological symptoms associated with the arrival of spring, and an increase in energy and vitality.”
 
The Bud Light Live Concert Series brings the party to Breck with 6 total days of big-name acts on Saturday and Sunday afternoons on a specially-constructed stage at the base of Peak 8. 2012 music lineup with be announced soon; last year’s acts included Ozomatli, The Wailers, moe., DeVotchKa and the Flobots.
 
Spring Fever 2012 Signature Events will include:
- A town-wide St. Patrick’s Day celebration
-5 till 5 Terrain Park Happy Hour Thursday nights off of the 5 Chair lift
-The inaugural “Then & Now” Halfpipe Competition
-The “Breck Ascent Series” uphill races on Wednesday nights
-Park and Pipe Breck Ski and Ride School Camps  
-Ripperoo’s Mascot Olympics
-The Breck 5 Peaks Mountaineering Race, North America’s longest ski mountaineering race
-The KSMT Spring Beer Festival
-The 16th Annual Imperial Challenge bike & ski race
-Easter Egg Hunts & Easter weekend activities on the mountain
-Many more events for guests of all ages!
*Schedule of events is subject to change
 
Events continued to be added in town and on the mountain throughout Spring Fever; for the full schedule of Spring Fever events, visit www.BreckSpringFever.com.
 
Breck Spring Fever is presented by Cadillac. The weekend concert series is presented by Bud Light, and associate partners for the event are Helly Hansen, Sobe LifeWater and Maui Jim.
 
Breck Spring Fever’s official lodging partners are The Doubletree by Hilton Breckenridge and The Village at Breckenridge. Save your spot in the midst of all the Spring Fever action with this official Spring Fever lodging offer of only $119 a night!  Both properties provide easy access to 31 lifts serving over 150 trails and are both steps away from Historic Breckenridge Main Street. Book your Spring Fever trip today at www.BreckSpringFever.com!
 
Visit Breckenridge.com for additional terrain updates, snow reports, lodging deals, events and more or call (970) 453-5000. Stay connected all season long and learn more about Breckenridge Ski Resort’s 50th Anniversary Season, including the “50 Wishes” campaign at www.facebook.com/Breckenridge or @breckenridgemtn on Twitter.
 
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Media Note
More info and photos of Breckenridge Ski Resort are also available at http://news.breckenridge.vailresorts.com. For broadcast-quality video footage and photos, visit: http://public.me.com/breckenridgeski. Please credit the photographer listed and Vail Resorts.
 
 

About Vail Resorts
Vail Resorts, Inc., through its subsidiaries, is the leading mountain resort operator in the United States. The Company's subsidiaries operate the mountain resort properties of Vail, Beaver Creek, Breckenridge and Keystone mountain resorts in Colorado, and the Heavenly Ski Resort and Northstar California in the Lake Tahoe area of California and Nevada, and the Grand Teton Lodge Company in Jackson Hole, Wyoming. The Company's subsidiary, RockResorts, a luxury resort property and hotel company, manages casually elegant properties. Vail Resorts Development Company is the real estate planning, development and construction subsidiary of Vail Resorts, Inc. Vail Resorts is a publicly held company traded on the New York Stock Exchange (NYSE: MTN). The Vail Resorts company website is www.vailresorts.com and consumer website is www.snow.com.

Contact(s)

Kristen Petitt Stewart

Senior Manager of Communications
Email: kpetitt@vailresorts.com
Phone: (970)453-3210
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